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HandleHouse

+463% organic

The largest online collection of door and furniture hardware in the Benelux, from handles and hinges to complete colour-matched sets.

NL - BE Door Hardware Since November 2025 Name changed at their request
The results

What changed for HandleHouse

Organic traffic from Google, measured over 347 days. The brand name is changed; the numbers are not.

Organic traffic347-day window Climbing
Organic traffic, HandleHouse
Was65
Now366
Visitors / month
+301
Organic visitors added per monthFrom 65 to 366 a month
+463%
Organic traffic growthMeasured over 347 days
11 months
With NOVASince November 2025
The approach

One loop. Running every day in the background.

NOVA handles the whole content engine. The team just approves the monthly plan.

Brand intelligence

NOVA learns the catalogue, the tone and how buyers actually search, so everything it writes sounds like the brand.

Strategy you approve

Each month, a plan of topics and queries mapped to real demand across Google and AI search. Approve it in minutes.

Autonomous creation & publishing

On-brand articles are written, optimised and published straight to the site, without a hand-off.

Continuous optimization

NOVA tracks rankings and AI citations, then re-optimises pages that dip, so results keep compounding.

What NOVA runs for them Monthly strategyOn-brand articlesTechnical & schemaInternal linkingSelf-optimizing pagesSearch + AI tracking
Your story next?

Ready to write your growth story?

See exactly what's hiding in your search and AI visibility, and how fast NOVA closes it. You approve the strategy; NOVA researches, writes, publishes and optimizes the rest.