LLMO stands for Large Language Model Optimization.
It refers to the process of optimizing content, structure, and digital presence so that large language models (such as ChatGPT, Gemini, or other AI systems) can better understand, interpret, and reference your brand or information.
LLMO is SEO for AI-driven search environments. Where traditional SEO focuses on ranking in search engines like Google, LLMO focuses on:
- Being cited or mentioned by AI assistants
- Structuring content for semantic clarity
- Optimizing for entities instead of just keywords
- Increasing brand visibility inside conversational search
It’s not about gaming algorithms. It’s about becoming structurally understandable to machines.