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InSpace · Funnel Check
See how your pages divide across attracting, convincing and converting, which stage you are missing, and what to write next. No login, no crawl.
Drop in your domain and we read your sitemap, place every page in a stage, and show you where visitors run out of road.
Most sites publish plenty and convert little, because everything they write does the same job. A funnel needs three jobs, and the one you skipped is usually the one costing you money.
Articles, guides and explainers that answer a question. They bring in people who do not know you yet, and they are the only pages that can.
Comparisons, alternatives, case studies and reviews. This is where people decide, and the stage most sites skip entirely.
Pricing, demo, contact and product pages. Without them every visitor you earned has nowhere obvious to go next.
About-us, careers and legal pages are fine. But when real content lands here, your URLs describe the page poorly, and that costs you with search engines too.
By the time someone reaches your pricing page they have already made up their mind. The comparing happened earlier, on pages that weigh you against the alternative. If you did not write those pages, somebody else did, and you were the runner-up in their version.
This is the stage almost every content plan skips. Articles feel productive and product pages feel necessary, so the middle gets nothing. The result is a site that ranks well, reads well, and converts like a brochure.
It shows up in AI answers too. When someone asks an assistant which tool to pick, it summarises whatever comparison content exists. No comparison pages means no mention, however good your product is.
Frequently asked questions about the funnel check
Which job each page on your site does. Top of funnel pages answer a question, middle of funnel pages help someone compare, bottom of funnel pages let them act. We read your sitemap, place every page, and show you the balance between the three.
From the URL first, and from the title and page text where the URL says too little. A path like /pricing/ or /blog/what-is-x/ is already conclusive, so nothing needs fetching. Only the pages we cannot place are requested, which keeps the check fast and light on your server.
No. A site that is almost all product and contact pages ranks for its own name and little else. The stages feed each other: articles bring people in, comparisons help them decide, and only then does a pricing page have anyone to convert. A healthy site is wide at the top and narrow at the bottom, not one or the other.
Because their URL and content match no stage. That is usually correct: about-us, careers and legal pages genuinely have no funnel job, and we would rather say so than pad the numbers. If a lot of real content lands there, your URLs probably describe the page poorly, which costs you with search engines as much as with us.
No. We read your sitemap to learn which pages exist, then fetch only a handful to settle the ambiguous ones. A check costs your server a few dozen requests, not thousands, and we respect the rules in your robots.txt.
Start with the stage that is missing rather than the one that is smallest. A site with no comparison content loses people to whoever wrote it instead. A site with no clear next step wastes every visitor it earns. Fixing an absent stage is nearly always worth more than balancing two that already exist.
Your funnel is one view. Nova plans, writes and publishes the SEO behind all of them, on autopilot, with humans in the loop.
